Summary:
- This article introduces the AWS RTB Fabric, a new service from Amazon Web Services (AWS) that is designed to support real-time advertising technology workloads.
- The AWS RTB Fabric provides a scalable and reliable infrastructure for running real-time bidding (RTB) systems, which are used in the digital advertising industry to buy and sell ad impressions in real-time.
- The article explains that the AWS RTB Fabric simplifies the deployment and management of RTB systems, allowing businesses to focus on their core advertising technology rather than infrastructure concerns.