Beware of Promoting AI in Products, Researchers Warn Marketers

TL;DR


Summary:
- This article discusses the potential risks of overhyping or misrepresenting the capabilities of AI in products and marketing.
- Researchers warn that exaggerating the abilities of AI can lead to unrealistic expectations and disappointment from consumers, which can ultimately damage trust in the technology.
- The article emphasizes the importance of being transparent and honest about the current limitations and capabilities of AI systems, in order to avoid misleading the public.

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