Summary:
- Affirm, a leading buy-now-pay-later (BNPL) provider, has announced its expansion into the UK market, offering its services to consumers and merchants in the country.
- The move is part of Affirm's strategy to grow its international presence and capitalize on the growing demand for flexible payment options among consumers.
- The company's BNPL service allows customers to pay for purchases over time, often interest-free, providing an alternative to traditional credit cards and loans.