Summary:
- MaxAB, an Egyptian B2B e-commerce and distribution platform, has completed a merger with Wasoko, a Kenyan B2B e-commerce startup.
- The merged entity will operate under the Wasoko brand and continue to serve customers across Egypt, Kenya, and other African markets, leveraging the strengths and expertise of both companies.
- The merger aims to create a leading B2B e-commerce platform in Africa, providing small and medium-sized businesses with access to a wider range of products, improved logistics, and better services.