1. Apple's Intelligence service, a new AI-powered virtual assistant, is expected to remain free for users until at least 2027. This is according to a report from The Information, which cites sources familiar with the company's plans. The free access to this service is part of Apple's strategy to compete with other AI assistants like Amazon's Alexa and Google Assistant.

2. The report suggests that Apple is taking a different approach compared to its competitors, who often monetize their AI services through subscriptions or other paid features. By keeping Apple Intelligence free for users, the company aims to drive adoption and encourage integration with its broader ecosystem of products and services.

3. The article also mentions that Apple is investing heavily in the development of its AI capabilities, with the goal of making its virtual assistant more advanced and capable than its rivals. This move is seen as a critical part of Apple's long-term strategy to maintain its position as a leading technology company and to stay competitive in the rapidly evolving AI market.