1. The article discusses the traditions and rituals that MMO players often develop around major content updates, such as expansions and patches. Many players have specific routines or activities they engage in to celebrate and prepare for these events, which can include things like re-reading patch notes, planning character builds, or setting aside dedicated gaming time.

2. The author shares their own personal traditions, which include setting aside a specific day or weekend to dive into new content, taking the day off work, and even having a "launch day snack" that they enjoy. These traditions help players build a sense of anticipation and excitement around the updates, as well as create a sense of community and shared experience among fellow players.

3. The article encourages readers to share their own MMO expansion and patch traditions, highlighting the diversity of ways that players find to mark these significant events in their gaming lives. The comments section features a variety of responses, with players describing everything from elaborate pre-launch rituals to simple but meaningful traditions like logging in at the exact moment of a patch's release.