• The article discusses an English anime localizer's perspective on the recent controversy surrounding the subtitles for the anime "My Deer Friend Nokotan." The localizer, Kimberly Kwan, claims that this incident is an example of why Japanese companies need to be educated on what constitutes good localization practices.

• Kwan argues that the problematic subtitles, which included inappropriate and insensitive language, highlight the need for better communication and understanding between Japanese content creators and English-speaking localization teams. She believes that Japanese companies often lack awareness of cultural differences and nuances that can significantly impact the quality of localized content.

• The article suggests that improving the localization process, through increased collaboration and cultural exchange, could lead to more accurate and respectful translations that better resonate with international audiences. Kwan emphasizes the importance of educating Japanese companies on the complexities of localization to ensure that anime and other Japanese media are presented in a way that is accessible and meaningful to global viewers.