Friday 11 August 2023Founded in 2020, South Asian Heritage Month [SAHM] is an annual event which occurs from 18 July to 17 August, seeking to commemorate and celebrate South Asian cultures and stories. With only a handful of professional racing drivers from a South Asian background, it begs the question; why is there not more South Asian talent participating in motorsports?While statistics on how many British South Asian people tune into an F1 race every weekend are scarce, an official broadcast report released by Formula 1 in early 2020 listed India as one of its top-five markets, with an estimated 31. ”Find UsBicester MotionOX27 8FYPlease use the postcode OX26 5HA in your Sat NavContact Us