The Women’s World Cup is by most estimates the biggest sporting event to be staged in Australia since the Sydney Olympics. But while viewers in Australia could watch all 64 games of the recent men’s World Cup played in Qatar on a free-to-air network, FIFA struck a deal for the broadcast rights to the Women’s World Cup — as it did when the tournament was played in France four years ago — with the cellphone operator Optus, which has placed the bulk of the matches on its pay television network. By the time Monkley got to Brisbane with her daughter this week to follow the Australian women’s team, she had been forced to fashion an unusual routine to watch other games in the tournament, by connecting a cable between her phone and her hotel television to stream the games