GlossGenius, a platform designed to handle bookings and payments for salons and spas, today announced that it raised $28 million in a Series C funding round led by L Catterton with participation from Bessemer Venture Partners and Imaginary Ventures. "As one of the fastest-growing software companies in the space now powering billions of dollars of annual transaction activity, GlossGenius has become a critical gateway for success and social mobility for business owners that have traditionally been underserved by technology," Cohen-Shohet told TechCrunch in an email interview. GlossGenius' challenge going forward will be continuing to stand out as the field grows increasingly crowded