Erich Schwartzel explains how the man behind it — Taylor Sheridan — became one of the priciest bets in Hollywood. Further Reading and Watching:Paramount Can’t Say No to the Man Behind ‘Yellowstone’: $50,000 a Week for His Ranch, $25 Per CowParamount Shares Drop 28% as Streaming Costs MountThe Race to Build the ‘Yellowstone’ UniverseFurther Listening:Netflix Turns to AdsMay 12, 2023Why 'Yellowstone' Is One of TV's Most Expensive ShowsThe Journal May 11, 2023The Charges Against George SantosThe Journal May 10, 2023China’s Crackdown on Foreign Consulting FirmsThe Journal Learn More OK . Further Reading and Watching:Paramount Can’t Say No to the Man Behind ‘Yellowstone’: $50,000 a Week for His Ranch, $25 Per CowParamount Shares Drop 28% as Streaming Costs MountThe Race to Build the ‘Yellowstone’ UniverseFurther Listening:Netflix Turns to AdsMay 12, 2023Why 'Yellowstone' Is One of TV's Most Expensive ShowsThe Journal May 11, 2023The Charges Against George SantosThe Journal May 10, 2023China’s Crackdown on Foreign Consulting FirmsThe Journal Learn More OK