introduced a new bill that would give it the power slap the biggest tech companies with a fine worth billions if they don't comply with its rules. Sarah Cardell, Chief Executive of the CMA, said in a statement:"The new powers in this bill help the CMA take swift, decisive action to tackle rip offs, protecting consumers whether they are shopping online or on the high street. The new fining powers will provide an important deterrent to businesses seeking to take advantage of people while also ensuring fair dealing businesses can thrive