💰 Streamers have a Gen Z problem: New data reveals why younger subscribers are more likely to cancel as inflation forces them to choose between Netflix and necessities

TL;DR

Jaylon McMiller never imagined having to give up Netflix.  Nearly a third of millennial respondents (32%) and 30% of members of Gen Z said they'd canceled at least one paid entertainment subscription within the past six months to save money, the firm's 2023 Digital Media Trends survey found. hidden { display: none; }

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