Tinder has struggled to move away from its identity as a hook-up app as parent company Match Group talked up ‘premium subscription features. These Winning Close-Up Photos Show Life That's Often OverlookedRemembering Enterprise: The Test Shuttle That Never Flew to SpaceHow To Drop a Pin in Google Mapsreported its total revenue declined by 2% compared to the same time in 2021, though company CEO Bernard Kim mentioned they expected to launch a “bold new marketing campaign” for the world’s most popular dating app in 2023. Alongside expanded discovery features, their product roadmap mentions “premium subscription features” and “premium discovery preferences” under the category of “broadening monetization