To understand exactly why Playboy (the company) decided to use its iconic magazine to promote its new creator platform, it’s important to understand the magazine’s recent history. Since then, the magazine has been fighting a three-pronged battle: To separate itself from its shady origins and history of discrimination against women; to find a market on the internet where easy to find naked pictures completely free of charge; and to find a balance between allowing full nudity in the pages of its magazine and not ruining its product licensing business in markets that don’t allow that type of content. Since then, the magazine has been fighting a three-pronged battle: To separate itself from its shady origins and history of discrimination against women; to find a market on the internet where easy to find naked pictures completely free of charge; and to find a balance between allowing full nudity in the pages of its magazine and not ruining its product licensing business in markets that don’t allow that type of content