Apple, according to the Journal report, does apply that same 17-plus age restriction to more widely known generative AI-powered apps like Microsoft’s new ChatGPT enabled Bing search engine. Apple opts for the more conservative approach over concerns AI agents like Bing, or BlueMail’s email generator, could potentially find and serve up adult content to younger audience. Still, Volach says Apple’s policy lacks consistency and isn’t’ fairly applied to all apps using similar technology