Bill Gates — the cofounder of tech giant Microsoft — said Google's profits from its search engine are likely to fall in the future because the company he cofounded has been able to move rapidly on artificial intelligence. What Gates eventually envisions for AI's integration into search engines is a "personal agent" that understands the requirements and style of users — replacing the need for separate services from different tech companies like what's happening now with Google dominating search, Amazon owning shopping, Microsoft owning productivity tools, and Apple owning the devices market. What Gates eventually envisions for AI's integration into search engines is a "personal agent" that understands the requirements and style of users — replacing the need for separate services from different tech companies like what's happening now with Google dominating search, Amazon owning shopping, Microsoft owning productivity tools, and Apple owning the devices market