heating up, with tech companies large and small racing to outdo one another and get their A. Bard’s error underscores “the importance of a rigorous testing process, something that we’re kicking off this week with our Trusted Tester program,” a Google spokesperson told Fortune, adding that the company is incorporating feedback to ensure Bard’s responses meet “a high bar for quality, safety, and groundedness in real-world information” before its wider public release. 8, 2023: This article was updated with a comment from Google