Announcing the new chip, AMD CEO Lisa Su made bold claims about its performance, saying it's up to 30% faster than Apple's M1 Pro chip.In specific tasks, AMD claims the chip is 34% faster in multiprocessing workloads than the M1 Pro and 20% faster than the M2 in AI tasks.One cornerstone of Apple silicon is energy efficiency, and in that area, AMD claims the new AMD Ryzen 7040 series will offer 30+ hours of video playback in ultrathin notebooks.AMD chips configured with Ryzen AI are 20% faster in AI tasks than Apple's M2 chip while being 50% more energy efficient, according to the company.AMD says it made its performance claims against a MacBook Pro with M1 Pro, 32GB of unified memory, and 1TB of SSD storage running macOS Monterey."