Companies can ‘hire’ a virtual person for about $14k a year in China

TL;DR

- Tech company Baidu said the number of virtual people projects it's worked on for clients has doubled since last year, with a wide price range of as little as $2,800 to a whopping $14,300 per year.Tech company Baidu said the number of virtual people projects it's worked on for clients has doubled since last year, with a wide price range of as little as $2,800 to a whopping $14,300 per year.Brands in China are looking for alternative spokespeople after many celebrities recently ran into negative press about tax evasion or personal scandals, said Sirius Wang, chief product officer and head of marketplace Greater China at Kantar.At least 36% of consumers had watched a virtual influencer or digital celebrity perform in the last year, according to a survey published by Kantar this fall.Startup Well-Link Technologies — whose cloud rendering tech support for Chinese video game developer miHoYo brought it success in the gaming industry — announced this year it has developed yet another model of a virtual person in a joint venture with Haixi Media."

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