ProVeg acknowledges that the differences between supermarket chain ranges remain large, with identifiably different target consumers.In February, plant-based burgers were found to be 56 cents per kilo more costly than meat alternatives.Oxford University states that the misunderstanding often stems from comparing conventional meat to specialist substitutes or surviving on takeaways.He continued: “Due to the large use of raw materials, meat is much more sensitive to disruptions in the world market than meat alternatives.” “Plant-based meat clearly wins out on efficiency, and we now see that reflected in the price.” Leave a Comment Plant Based News Comment Policy In short:- If you act with maturity and consideration for other users, you should have no problems.The previous commenter disagrees and does not believe the word ‘milk’ should be used for any liquid that doesn’t come from a cow’s udders."