US merchants are now able to sign up for TikTok Shop if they're interested in selling products directly to consumers through the video-sharing app."TikTok Shop is an innovative new shopping feature which enables merchants, brands and creators to showcase and sell products directly on TikTok through in-feed videos, LIVEs, and the product showcase tab," a message on the official site reads.The shopping feature is currently only available in the UK and seven regions of Asia.This is reduced to 1.8% for the first 90 days after successful registration, and then the commission rate reverts back to 5% after the 90 days," the site explains.as (e-commerce) becomes a critical part of our client needs and TikTok builds on many of the native behaviours we already see on the platform," global solutions executive Blake Chandlee said in a Monday note to staff, FT reports."